Bradesco is one of the largest banks in Brazil and in recent years it has created incredible content with creators and has become the biggest reference on the subject. In 2018, Bradesco assembled a team of 11 creators to cover the 3 days of Lollapalooza's event. Photos, videos, lives, tweets dominated social networks. I was one of the creators invited to portray the best of a music festival: people.

O @LollapaloozaBR tá rolando e os nossos criadores de conteúdo vão levar o festival até você. Use #TodosNoLollaBR e compartilhe seu jeito de curtir essa festa. pic.twitter.com/kCDFmdBmLc
— Bradesco (@Bradesco) March 22, 2018

LollaPalooza_Brasil_Bradesco_Criadores_de_Conteúdo

cada instante foi um evento. os que conseguimos parar, ficaram para sempre. obrigado por me deixar pará-los, @bradesco. ➵ #TodosNoLollaBR every moment was an event. the ones that we could stop, lasts forever. thanks for letting me stop them, @bradesco.

A post shared by Dan Magatti (@danmagatti) on Mar 25, 2018 at 6:34pm PDT

as vezes quando a vida para de girar, é hora de pegar algumas memórias, colocar numa caixinha e guardar para dar espaço as novas. ➵ #TodosNoLollaBR sometimes when life stops spinning, it's time to pick up some memories, put it in a box and store it to open space for new ones.

A post shared by Dan Magatti (@danmagatti) on Mar 24, 2018 at 4:31pm PDT

This campaign gave Bradesco and the entire team an award for the most innovative bank in the world at the DMI Awards 2018.